B.Sc. in Fashion Technology

Red is fiery, youthful and energetic. Black is mysterious and stark. Off-white is elegant and graceful. White is universal and serene. Green is soothing. Blue is balanced, maybe a little passive. Yellow is happy. Silver is new age, cool and just a little frosty. Gold is warm, rich and glittery.

The fashion industry is glamorous, exciting and very lucrative. With local brands penetrating the global market, there is opportunity for talented designers and marketing personnel to create the quality that can compete internationally. This diploma course focuses on two main elements: Fashion and retail design as also the business aspects of the fashion and retail industry.

Career opportunities are vast and wide-ranging. They include merchandising, film production companies, television channels, supermarket chains and fashion/garment boutiques.

Students learn fashion illustration skills, consumer behavior, photography and design studies. This helps students to get a clearer picture of the various elements involved in the fashion and retail industry.

The program contents include pattern-making and cutting, fashion history, business studies and design interpretation, among others. Students are also taught business aspects of design as well as the latest technologies in computer-aided fashion sketching. Practical training will be given to enable students to learn procedures and techniques of a design first hand.

Lend personality to colors, do you? Wonder why Lara Dutta was wearing a red gown when she won the Miss Universe title? You think simple lines and classy cuts are masterstrokes? If you can read colors, feel textures, notice blends and believe that you can create the look, look no further. Prove your genius in the field of fashion design.

Fashion designers are trendsetters. So you are one of those who spend a packet on bracelets, ear studs, danglers, scarves, tattoos, bags and bindis (thanks to Madonna, who made them a fashion statement, we can do away with explanations of what bindis are), are you? If you think jewellery, shoes, belts and hats are style statements and speak louder and more eloquently than the design itself, complement the cut and contribute meaningfully towards an ensemble. Try accessory / jewellery design.

If you have microscopic vision (well, not literally) and can look beneath the surface, look at weaves and knits, the little interlaced criss-cross patterns on cloth, then fashion merchandising could be the ideal choice. Lend your talent to the production process that is an essential part of the fashion industry.

Personal Factor

Fashion designers should be artistic, creative and must have imagination. Flair for creating with fabrics and know-how of textiles is important. They must be fashion conscious and aware of market requirements. An understanding of the market and customer lifestyle is required, so that designs are suitable for people they are made for. Designers must be good communicators and should be able to work with the design staff. Selling a design requires an ability to persuade and influence. Self-employed/freelance designers need business acumen. Top designers must be highly original and inventive. Designers must be observant and must have a good memory.

Prospects
Opportunities for jobs exist in the following sectors:

• Export houses dealing with garment/textile/handloom exports
• Retail and wholesale garment businesses in men's/women's/children clothing in sportswear/casual wear etc
• Haute Couture
• Government/Semi government-handloom/textile manufacturers
• Fashion show organizers / Fashion publishers
• TV/Film fashion program producers / comperes / costume designers etc
• With film production units
• Teaching design

Career Options

Professional designers qualify for challenging positions in the growing apparel and accessories industry - both for the domestic and export markets. Opportunities also exist in textile and fashion designing, accessories designing, marketing, promotion and styling, merchandising and costume designing for stage and screen. Graduates can enter the industry as:

• Textile Designers
• Fashion Designers
• Accessories Designers
• Jewellery Designers
• Footwear Designers
• Handbag Designers
• Fashion Consultants
• Specialist Textile Sculptors
• Textile Products Developers
• Apparel Designers
• Wardrobe Consultants
• Visual Merchandisers

Salaries

The best bet for a beginner is to get associated with an established designer or design house. Most trainee designers get a stipend of around Rs 4,000, but what you can learn in terms of working knowledge is immense. Working as a part of a design team fetches around Rs.12, 000 a month.

After you have the necessary know-how as to how a designer operates on his/her own, which can take any amount of time from months to years, you can work on your own terms and command your own price.

Curriculum

First Year

Semester One :
1. Color & Texture
2. Drafting & Pattern Making
3. Introduction to Textiles
4. Fashion Sketching
5. Computer Fundamentals
6. Communication & Soft Skills
7. Practical

Semester Two :
1. Drafting, Pattern Making and Construction
2. Fabric Studies
3. Traditional Indian Textiles
4. Fashion Illustration and Appreciation
5. Introduction to Computer Graphics
6. Practical (Portfolio & Viva)

Second Year

Semester Three :
1. Construction Studies for Innovative Garments
2. Fashion History
3. Textile Dyeing and Printing
4. Fashion Presentation
5. Advance Drafting and Draping
6. Computer Graphics for Fashion Designing

Semester Four :
1. Fashion Theory
2. Advance Design Studies
3. Knitwear Design Technology
4. Pattern Drafting, Grading & Construction Studies
5. Computer Aided Fashion Desiging - I
6. Industry Internship


Third Year

Semester Five :
1. Fashion Industry
2. Leather Technology
3. Marketing Fashion
4. Volume Production and Quality Control
5. Art Appreciation
6. Computer Aided Fashion Desning- II

Semester Six :
1. Fashion Merchandising
2. Foreign Language (French)
3. International Marketing
4. Computer Application
5. Survey & Project
6. Entrepreneurship